In the United States, 1968 produced a notable set of auto racing-related trading cards through Topps Hot Rods, a 66-card collection that captured the vibrant custom car and drag racing culture of the era. The cards shifted from earlier artistic renderings to photo-based images and composites, showcasing wild hot rods, dragsters, and experimental machines. This set reflected America’s booming interest in high-performance street and strip machines amid the muscle car boom.
Internationally, dedicated 1968 auto racing trading cards were more limited and often tied to European motorsport. A Italian Panini issue from the “Campioni dello Sport” series featured drivers and cars from that year’s Formula 1 season, including portraits of stars like Jackie Stewart in period Grand Prix machinery. These small, colorful cards highlighted the global excitement of open-wheel racing, where drivers such as Graham Hill, Bruce McLaren, and others competed fiercely in cars from Lotus, Ferrari, and Brabham teams. While pure racing sets were rarer than in later decades, they complemented the era’s growing collector interest in international Grand Prix action, emphasizing speed, engineering innovation, and the glamour of European circuits.
Overall, 1968 auto racing cards blended America’s grassroots hot rod and drag passion with Europe’s high-speed Formula 1 heritage, offering enthusiasts compact, informative collectibles that celebrated the thrill of competition and customization during a transformative year in motorsport.
1968 Bassett (UK) “Motor Cars Vintage & Modern”


1968 Bassett (UK) “Motor Cars Vintage & Modern”
